Sr. Planning Analyst (Planning Dept.)

Business (Non-Clinical)
2112506 Requisition #

Senior Planning Analyst provides analytical support to the full range of strategic and business planning initiatives and develops increasing project management capabilities and strategic focus.



  • Strategic Planning. Participates in the strategic planning process for various HFHS business units or committees. Leads groups through planning process, coordinates group output and develops planning documents that reflect strategic priorities and objectives.
  • Business Planning. Participates as a team member in the development of business plans for product development throughout the system. Utilizes departmental resources and databases to provide utilization models and predictive methodologies. Supports analysis and business planning for external relationship opportunities.
  • Certificate of Need. Market Analyst develops in-depth knowledge of regulatory requirements for covered services, provides consultation on CON requirements to system clients. Manages the preparation and submission of CON documents and establishes contacts within MDCH for project consultation.
  • Customer and Market Research. Participates in the design, implementation and analysis of internal and external market research projects. Develops reports of findings and communicates results to internal clients.
  • Data Retrieval and Analysis. Assembles and analyzes market data from various internal and external databases and sources. Creates analytical reports and presentations to support management decisions. Provides consultation and analytical support for system marketing efforts and operational product lines. Specific duties include: evaluating market segments along product and regional lines; identifying market utilization trends; developing models to project future utilization.
  • Database maintenance and support. Facilitates implementation of departmental planning and marketing databases. Develops, maintains and utilizes planning and market information to support environmental assessments, business planning and strategic analysis.
  • Environmental Assessment. Creates, distributes and/or presents in-depth market and competitor intelligence reports to support business and strategic initiatives.

Secondary Duties:

  • Provides staffing for opinion polling equipment (Option Finder) as necessary.
  • Liaisons with other departments as necessary to complete projects.
  • Completes other duties as assigned by the Director, Planning and Research.


  • Bachelor’s degree in Health Administration, Business Administration or related field, Master's preferred.
  • Advanced proficiency with data retrieval and analysis, database management, and spreadsheet analysis required; experience with SQL and mapping software preferred.
  • Project management skills essential.


       Under the leadership of President and CEO Wright L. Lassiter, III, Henry Ford Health System is a

       $6 billion integrated health system comprised of six hospitals, a health plan, and 250+ sites

       including medical centers, walk-in and urgent care clinics, pharmacy, eye care facilities and

       other healthcare retail. Established in 1915 by auto industry pioneer Henry Ford, the health system

       now has 32,000 employees and remains home to the 1,900-member Henry Ford Medical Group, one

       of the nation’s oldest physician groups. An additional 2,200 physicians are also affiliated with the

       health system through the Henry Ford Physician Network. Henry Ford is also one of the region’s  

       major academic medical centers, receiving between $90-$100 million in annual research funding and

       remaining Michigan’s fourth largest NIH-funded institution. Also an active participant in medical

       education and training, the health system has trained nearly 40% of physicians currently practicing

       in the state and also provides education and training for other health professionals including nurses,

       pharmacists, radiology and respiratory technicians. visit


       Whether it's offering a new medical option, helping you make healthier lifestyle choices or

       making the employee enrollment selection experience easier, it's all about choice.  Henry

       Ford Health System has a new approach for its employee benefits program - My Choice

       Rewards.  My Choice Rewards is a program as diverse as the people it serves.  There are

       dozens of options for all of our employees including compensation, benefits, work/life balance

       and learning - options that enhance your career and add value to your personal life.  As an

       employee you are provided access to Retirement Programs, an Employee Assistance Program

       (Henry Ford Enhanced), Tuition Reimbursement, Paid Time Off, Employee Health and Wellness,                 and a whole host of other benefits and services.  Employee's classified as contingent status are not         eligible for benefits.    

      Equal Employment Opportunity/Affirmative Action Employer

        Equal Employment Opportunity / Affirmative Action Employer Henry Ford Health System is

        committed to the hiring, advancement and fair treatment of all individuals without regard to

        race, color, creed, religion, age, sex, national origin, disability, veteran status, size, height,

        weight, marital status, family status, gender identity, sexual orientation, and genetic information,

        or any other protected status in accordance with applicable federal and state laws.

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