Product Owner/Salesforce Experience Cloud (Hybrid/Troy, MI) - Health Alliance Plan
🔍 Troy, Michigan
GENERAL SUMMARY:
The Product Owner (PO) is responsible for providing guidance and priority decision making on key business decisions impacting the product. The Product Owner is accountable for staying aligned with senior leadership’s product vision and is responsible for escalation as necessary.
The Product Owner for this role will support Health Alliance Plan's Customer Service Administration department and the Salesforce Experience Cloud portal and app.
PRINCIPLE DUTIES AND RESPONSIBILITIES:
Drive business requirements and business needs of the product to align with the product vision for a specific line of business such as Commercial and/or Medicare Health Insurance.
In collaboration with the Portfolio Manager, develops business cases, determines ROI, establishes KPIs and monitors project funding for the Scrum Team Track and report of product performance against goals.
Responsible for market and competitive analysis of Product or Product Segment.
Serves as key decision maker for business decisions, creates product backlog and prioritizes development work that drives outcomes related to overall vision and is point of contact for Scrum Master, Project & Portfolio Managers and Scrum team members.
Owns and creates the product roadmap with oversight from the Executive Sponsor and Portfolio Manager.
Communicates the product vision to stakeholders within and external to the organization and advocates for funding as necessary to meet key objectives.
As part of Scrum team ceremonies, consults with technology stakeholders on overall architectural and platform direction and solutioning.
Identifies minimum viable product stories and prioritizes appropriately, ensuring key stakeholders are aligned with timelines, releases, and backlog roadmap.
Lead development of Business Case, Project Charter Summary and Project Charter. Responsible for defining quarterly commitment and creating content for quarterly planning sessions. Collaborate with other Scrum Teams as appropriate.
Provides input on user experience and design by working with key stakeholders to test product features and writing acceptance criteria for the development team.
Integrate insights from customers conversations, stakeholder feedback, and competitive research to identify product opportunities and differentiators.
EDUCATION/EXPERIENCE REQUIRED:
Bachelor’s degree in business, information technology, or related field required.
At least three (3) years’ product management or product development for large and complex problems, preferably in managed care or health insurance with working knowledge of product and project management principles.
Salesforce and lead generation knowledge preferred.
Experience with Commercial and Medicare products and processes preferred. High level understanding of health insurance business functions (Sales, Marketing, Claims, Enrollment, Billing, etc.)
Effective communicator who is comfortable talking to a wide range of stakeholders from technical staff to executives to understand their needs and distill insights that drive product strategy and performance.
Experience with customer journey mapping development.
Experience working in an Agile Development environment. Experience with Scrum principles, ceremonies, and processes within sprint cycles.
High energy: strong leadership, analytical, project planning and staff motivation/coordination skills to enable efficient, timely task completion of deliverables that meet or exceed project expectations.
An excellent communicator and motivator.
Proficient technical and software skills.
Opportunity to work remote.
Department Specific Skills/Experience:
Experience working with Salesforce Experience Cloud, Mobile Publisher, Agentforce and Data360.
Strong understanding of digital self-service capabilities (portals, knowledge, chat, guided experiences).
Experience improving customer/member experience (CX) across digital and assisted channels.
Ability to identify journey pain points and drive experience improvements.
Experience supporting or owning product backlogs, features, or digital enhancements.
Ability to translate business needs into scalable digital solutions and requirements.
Experience working in agile or iterative delivery environments.
Comfort using data, KPIs, and performance metrics to inform decisions and measure outcomes.
Familiarity with AI-driven or automated digital capabilities (e.g., chat, knowledge, workflow automation.
Additional Details
This posting represents the major duties, responsibilities, and authorities of this job, and is not intended to be a complete list of all tasks and functions. It should be understood, therefore, that incumbents may be asked to perform job-related duties beyond those explicitly described above.
Overview
Henry Ford Health partners with millions of people on their health journey, across Michigan and around the world. We offer a full continuum of services – from primary and preventative care to complex and specialty care, health insurance, a full suite of home health offerings, virtual care, pharmacy, eye care and other health care retail. With former Ascension southeast Michigan and Flint region locations now part of our team, Henry Ford’s care is available in 13 hospitals and hundreds of ambulatory care locations. Based in Detroit, Henry Ford is one of the nation’s most respected academic medical centers and is leading the Future of Health: Detroit, a $3 billion investment anchored by a reimagined Henry Ford academic healthcare campus. Learn more at henryford.com/careers.
Benefits
The health and overall well-being of our team members is our priority. That’s why we offer support in the various components of our team’s well-being: physical, emotional, social, financial and spiritual. Our Total Rewards program includes competitive health plan options, with three consumer-driven health plans (CDHPs), a PPO plan and an HMO plan. Our team members enjoy a number of additional benefits, ranging from dental and eye care coverage to tuition assistance, family forming benefits, discounts to dozens of businesses and more. Employees classified as contingent status are not eligible for benefits.
Equal Employment Opportunity/Affirmative Action Employer
Equal Employment Opportunity / Affirmative Action Employer Henry Ford Health is
committed to the hiring, advancement and fair treatment of all individuals without regard to
race, color, creed, religion, age, sex, national origin, disability, veteran status, size, height,
weight, marital status, family status, gender identity, sexual orientation, and genetic information,
or any other protected status in accordance with applicable federal and state laws.